LinkUp
- Client
- LinkUp
- Year
- 2025
- Job
- Brand system, brand book and product design
- Country
- Switzerland
Project description
LinkUp is a Swiss marketplace for getting things done. Someone posts a request, providers reply with an offer in francs, and the right person gets the job. We took it from a name to a live app.
The identity grows out of that one idea of connecting people. The mark joins three dots, and the same dots and rounded bars build the brand pattern, a gradient that runs from sky blue through mint to lime, and a deep teal that holds it together. Space Grotesk sets the headlines and DM Sans the reading text.
All of it lives in one brand book, with the logo rules, colours, type, pattern, photography and mockups from an app icon to a billboard, so every screen and every campaign looks like the same company. The product itself runs in four languages, English, German, French and Italian.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.
categoryA brief description of the project up to 150 characters in two rows.Let’s Start a Project!
Prefer to talk? Book a free 20-minute call or call +41 78 200 22 78 (Switzerland) or +44 7340 635345 (UK).